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Mattifying Agents Market to Reach USD 3,106.7 million by 2035 — Strong Growth Across APAC, Europe, USA, and Saudi Arabia

Mattifying Agents Market

Rising demand for oil-control, clean beauty, and multifunctional mattifying products drives expansion in key regions including APAC, Europe, USA

NEWARK, DE, UNITED STATES, November 11, 2025 /EINPresswire.com/ -- The global Mattifying Agents Market is poised for remarkable growth over the next decade, with market size expected to surge from USD 1,453.7 million in 2025 to an impressive USD 3,106.7 million by 2035. This expansion—reflecting a robust compound annual growth rate (CAGR) of 7.9%—highlights a transformative shift in consumer preferences and formulation innovations that are redefining the beauty and skincare industry worldwide.

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Key Market Drivers

1. Rising Demand for Hybrid Skincare-Cosmetics Products
The blending of makeup and skincare—seen prominently in primers, BB creams, and tinted moisturizers—has intensified demand for multifunctional mattifying agents. Consumers increasingly seek products that provide not only flawless coverage but also oil-control, pore-blurring, and skin health benefits, fueling adoption of silica blends, starch derivatives, and advanced polymer actives.

2. Innovation in Ingredient Technology
Advances in silica-starch composites, polymethylsilsesquioxane (PMSQ) microspheres, and polymer film formers have enhanced sensory qualities, transparency, and long-lasting performance of mattifying formulations. These technological breakthroughs enable seamless incorporation into both color cosmetics and skincare, elevating user experience with lightweight, breathable textures and sustained oil absorption.

3. Sustainability and Clean Beauty Trends
Eco-conscious consumers are driving the shift towards natural, biodegradable mattifying powders such as starch-based microspheres. Leading manufacturers are responding by developing clean-label ingredients that comply with regulatory frameworks like REACH and COSMOS, while maintaining efficacy and sensory appeal.

4. Geographic Demand Variations
Asia-Pacific—especially China, India, and Japan—is spearheading market growth, buoyed by high humidity and pollution levels that increase demand for sebum-control products. Meanwhile, Western markets, including the USA and Europe, focus on premium dermocosmetic and clean-beauty formulations, emphasizing dermatological benefits and ingredient transparency.

Market Segmentation Insights

• By Chemistry:
Silica & silica blends lead the market with 41.5% share in 2025, prized for their oil absorption, pore-blurring, and smooth finish properties. Continuous surface modification innovations have broadened their compatibility with diverse formulations, including silicone-based and water emulsions.

• By Function:
Oil absorption accounts for 48.2% of the market, underscoring its critical role in controlling shine and delivering matte skin aesthetics. Enhanced microsphere and natural-origin powder technologies sustain this dominance, meeting demands for both immediate oil control and long-term sebum regulation.

• By Physical Form:
Powder forms dominate with 66.3% market share due to their flexibility, cost-effectiveness, and established performance in products like foundations, primers, and finishing powders. Despite the rise of dispersions and encapsulated formats, powders remain essential for their texture and stability benefits.

Competitive Landscape and Innovation

Leading players such as Evonik, BASF, and Croda are focusing on particle size optimization, oil-absorption efficiency, and sensory feel to maintain market leadership. The evolving competitive edge now emphasizes application innovation, clean-label compliance, and sensory enhancement rather than formulation chemistry alone. Collaborations between ingredient suppliers and cosmetic manufacturers are vital to deliver region-specific products tailored to skin types and climatic conditions.

Market Outlook: 2025 to 2035

• 2025–2030: The market is expected to grow by USD 671.4 million (40.6% of decade growth), primarily driven by silica blends in mass-market primers and compact powders.

• 2030–2035: Growth accelerates with an additional USD 981.6 million (59.4% of decade growth), fueled by polymer film formers, PMSQ-based solutions, and natural starch powders in premium skincare hybrids.

• Innovation Trajectory: Polymer film formers and PMSQ are projected to capture over 25% market share by 2035, complementing the steady rise of ready-to-use dispersions favored for their texture stability.

Why the Mattifying Agents Market is Flourishing

• Consumer Shift Toward Photo-Ready, Shine-Free Skin: The increasing desire for “soft-focus” finishes and filter-like effects has expanded the scope for mattifying agents beyond traditional oil control.

• Formulation Advances: Microencapsulation and dispersion technologies allow active ingredients to perform better in emulsions and gels, enabling long-lasting mattifying serums and hybrid foundations.

• Sustainability: The demand for plant-derived and biodegradable powders supports a cleaner beauty ecosystem, aligning with evolving consumer values.

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Conclusion

The Global Mattifying Agents Market is entering a dynamic growth phase, driven by consumer preferences for hybrid, multifunctional beauty solutions, ingredient innovation, and sustainability. With leading players investing heavily in R&D and formulation partnerships, the market is set to double in size by 2035, promising exciting opportunities for manufacturers and consumers alike.

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About Future Market Insights (FMI)
Future Market Insights, Inc. (FMI) is an ESOMAR-certified, ISO 9001:2015 market research and consulting organization, trusted by Fortune 500 clients and global enterprises. With operations in the U.S., UK, India, and Dubai, FMI provides data-backed insights and strategic intelligence across 30+ industries and 1200 markets worldwide.

Why FMI: https://www.futuremarketinsights.com/why-fmi

Sudip Saha
Future Market Insights Inc.
+1 347-918-3531
email us here

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